T E S T I M O N I A L
S
"...
one of the most talented in Australia ... possibly the world!"
"Kris, thank you for
everything! To say I'm happy with what you have done for
us would be an understatement. You have been invaluable
to the development of the marketing systems within our franchise
system. And the marketing strategies you have written for
our clients have also worked a treat.
Look, over the years I've rubbed shoulders with a number
of accomplished marketing strategists, through my international
business dealings, and from what I have experienced, I consider
you to be one of the most talented copywriters and strategists
in Australia ... and possibly the world. Not only is your
material delivering the goods, you are also very easy to
get along with too.
It's a pleasure doing business with you and I look forward
to a long and mutually rewarding business relationship."
Nic Clark - Founder,
Icon Business Solutions -
Global franchised business consultancy
www.iconbusinesssolutions.com
" You
managed to increase sales by a real 48% "
" Thank you for your work Kris. I am very impressed
with the quality and response from Guitar Tips and have recommended
you
to all my business friends.
I wanted to get my message across to people that I
truly have a great product...but just could not find the
right words to use!
After you guys re-wrote my message - You managed to
increase my online sales by a real 48% and my existing customers
are now recommending it to all their friends because
they love it so much!
Well done Kris and I will continue to use your services
for many of my future ventures if you keep
up this high standard."
Chris Elmore - Guitar Tips
www.guitartips.com.au
" Improved our hit-rate from under 10% to between 70–80%"
" Kris has provided creative, copywriting, layout, printing and direct mail
distributions services for The Rock for several years … delivering
meaningful benefits to our business in the form of cost-effective
marketing strategies,
lower direct
marketing and distribution costs through out-sourcing,
and significant improvements in the overall effectiveness
of our
direct marketing efforts.
Kris re-wrote our brochures and related marketing material
and we now have a range of brochures that effectively
jump off the
counter and
shout at people
about the benefits of our financial services and products.
Kerry
Daly — Former Managing Director
The Rock Building Society, Rockhampton
"...
a true sign of a perfectionist"
" Kris was instrumental in the recent overhaul
of SEEK's sales collateral. Her contribution was far greater
than the bold headlines and compelling
copy she suggested to sell our messages - it has actually helped us
in our effort to evolve our sales force to solution based selling. Kris
conducted her
own
research and analysis to support and in many cases, extend, our key value
propositions.
This was over and above our expectations or brief
- a true sign of a perfectionist. The collateral came
in on time and within budget and
the feedback from our
sales force has been wildly positive. One of our top salespersons sent through
the following:
"Just sat down with a cup of coffee to devour the
new sales collateral. It looks great and covers off all aspects
or challenges
that are presented
to us!! Congratulations and thanks to you and your team."
We will certainly be tapping Kris's expertise in the future in both crafting
and presenting our sales messages."
Katie May — Marketing
Director
Seek Communications
" ...legendary"
"
Kris is a real Australian success story. She’s an amazing master
of writing hard selling copy. The results she gets for her clients are
almost
legendary."
Peter Sun — Peter
Sun Marketing,
One of Australia’s direct marketing legends.
"
Switched on marketing mind and rare advertising talent, but it’s more
than that. It’s ‘street smarts’. She KNOWS what
gets results!"
Robert Nixon — former
General Manager,
Results Accountants’ Systems — Sydney
" ... top 5"
"
Kris is easily one of the top 5 direct response
copywriters in this country.
I’ve worked with international copywriting legends like Bob Bly and Kris
is right up there in that category. Great DR copywriters are as rare as hens’ teeth
in Australia. I feel fortunate that I stumbled across Kris."
Peter Nicholas — CEO,
Cat Media, Sydney
"If I don't
increase my revenue by
20% next month I'll be very surprised"
" Just an excellent edition of your newsletter.
Excellent. I don't give praise out too easily either.
Especially to other marketing experts...but you're
information
is excellent.
I've received two very specific ideas from this
edition that I'm implementing as we speak. If they don't
increase my revenue next month by at least 20%
I'll be very surprised.
Listen, it's hard to teach an old dog new tricks.
I've been a small business marketer and copywriter for years
and I learn something new from each of
your newsletters."
David Frey - President,
Marketing Best Practices Inc.
"
Kris is by far the most talented direct marketer I’ve ever seen. And
I’ve worked with a pile of ‘creative’ types who are driven
by ego and not results. Our investment in her words and strategies has
paid us back 60 times over - millions of dollars!"
Martin Josselyn — Managing
Director,
Wealth Guard — Sydney
" Advertising guru! Words that Sell - yep,
right on the money! "
Keith Abraham
People Pursuing a Passion
Top 25 motivational speaker, Brisbane
"
In short, our turnover has more than doubled in the last financial year, during
a recession and much of that has been due to your great service. Your marketing
pack has car dealers instantly ready to deal with us. This used to take two – three
months of hard selling."
Warwick Lindsay
Duco Magic, Brisbane
"
We’re delighted with the work of Words That Sell. When they
initially approached us we were already using one of Qld’s
highest profile agencies at the time and were a bit apprehensive
to use
their services
at first.
We gave Kris a go at creating our press ads and
haven’t looked back.
The results have been FANTASTIC ... better than any other agency we’ve
used in the past."
Paul Lister — Bavarian
Steak House,
Surfers Paradise
" I work with some very experienced tender
people and I can already see improvements we could have made to
some recent submissions.
The thing I really appreciated was the speed at which the information
was delivered and the clear simple notes I now have for reference.
Good work!"
James H.
Leading office consumables company
" Thank you again for your wonderful words
that sold. "
Fiona Kalazich
Outlook Imports, Paddington
Sensational results
" Sensational results. We just can't believe
how fantastically your ad has worked for us. Our phone has been
ringing HOT with eager,
highly qualified prospects who are dying to buy our cleaning licenses. Plus we're
on the
verge of selling
2 international master licenses."
John Chandler, Master Licensee,
Above All Ceiling Cleaning
"
Thank you for this invitation to last night's seminar. I went along and got
some great information out of it. Your seminar was helpful for me as I feel
that I have gained a little extra knowledge that may tip the scales…"
D. Jones
" Thank you for all the life changing information."
Neil Felix
" I have read your ebooks and I've found them
to be great ... very useful and smart. "
A. Medez
" Love your books I have been a fan of yours
since doing Peter Sun's MWAP program. "
A. Harris, Hervey Bay
" Just a quick note to let you know that I
have just reviewed your 14things pdf. Great stuff! Some very innovative
and beneficial marketing
tools there. I will
get plenty of use that's for sure!"
Gus Gilkeson
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